slide – how we measure – PPC panel – sempdx searchfest 2009 – _MG_9583

Image by sean dreilinger
PPC panel at sempdx searchfest 2009, including presentations from:
Brad Geddes – AdWords Quality Score Demystified
Dan Sundgren – PPC – "Painting the Golden Gate Bridge"
Joanna Lord
Dan Hobin – Local PPC – Measuring transactions from online to off-line
moderated by Scott Orth
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